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OPTIMOD at the 44th International Conference on Organizational Science Development

Posted on March 21, 2025 by Sara Kremsar
61 | 21 Mar 2025
OPTIMOD at the 44th International Conference on Organizational Science Development

We recently had the wonderful opportunity to participate in the 44th International Conference on Organizational Science Development. This exciting event brought together researchers, professionals, and thought leaders from around the world to explore the fascinating ways artificial intelligence (AI) is reshaping organizational practices and our daily lives.



ABOUT THE CONFERENCE     

This year's conference provided a dynamic space to explore the significant shifts happening in organizational science, driven by advancements in artificial intelligence. With the theme "Human Being, Artificial Intelligence, and Organization," we dove into how integrating AI can spark innovation, boost operational effectiveness, and tackle modern challenges. Our discussions highlighted exciting opportunities offered by AI, acknowledged potential risks, and emphasized those areas where human intelligence remains irreplaceable. The event sparked meaningful exchanges and deepened our understanding of how human-AI collaboration shapes organizational dynamics and impacts broader societal growth.



ABOUT THE SUBMITTED PAPER

In collaboration with the Faculty of Organizational Sciences, University of Maribor, we presented the research paper titled "Process Management as a Key Factor in the Long-Term Viability of Business Systems" on the second day of the conference. The presentation clearly illustrated why effective process management is crucial for businesses to remain strong and competitive, particularly in times of rapid technological advancements and shifting market conditions.

Our study highlighted the essential role of process management in supporting organizational resilience, adaptability, and sustained competitiveness in today’s ever-evolving business environment.

We explored key internal and external factors influencing business longevity, emphasizing the strategic importance of effective process management. The comprehensive multidisciplinary review we conducted serves as a solid foundation for future empirical research and practical strategies aimed at ensuring the long-term success and adaptability of business systems.


ABOUT THE AUTHORS

The paper is a collaborative effort that combines insights from professionals with rich and diverse backgrounds, highlighting the importance of interdisciplinary cooperation. Sara Kremsar, founder of OPTIMOD, together with Eva Krhač Andrašec, a teaching assistant, and Tomaž Kern, a professor at the Faculty of Organizational Sciences, University of Maribor, each bring their unique expertise and perspectives to this research.

SARA KREMSAR

Sara Kremsar, MSc is a business process expert with a Master's degree in Business Systems Engineering from the Faculty of Organizational Sciences. Since 2016, she has been helping companies optimize their processes and guiding them towards success in the field of organizational science. Sara is passionate about entrepreneurship and personal development. She aims to help individuals learn about the vast opportunities in the world of entrepreneurship and the importance of continuous learning and personal growth. In 2017, she began creating an ecosystem to support this goal, which has since evolved into the company known today as OPTIMOD. She is a dedicated and accomplished business professional committed to helping organizations and individuals achieve their full potential.

EVA KRHAČ ANDRAŠEC

Eva Krhač AndrašecPh.D, is a Teaching Assistant in the Department of Enterprise Engineering. She received her master's degree in organization and management of business and working systems at the University of Maribor, Faculty of Organizational Scie

nces, in 2016. In 2023, she successfully defended her doctoral dissertation on business process improvement methods and techniques and their impact on the efficiency of organizational systems. Her main research interests are business process management and quality management. She actively participates in international scientific conferences and research projects and is the co-author of several scientific articles on business process management.

TOMAŽ KERN

Tomaž Kern, Ph.D., is a Professor in the Department of Enterprise Engineering at the Faculty of Organizational Sciences, University of Maribor. With extensive academic experience and professional expertise in organizational sciences, he specializes in business process management, business information systems, and digital transformation. His research is dedicated to understanding how effective integration of processes and information technology can enhance organizational performance, resilience, and competitiveness. Professor Kern actively contributes to both national and international research projects, scientific publications, and conferences, sharing his knowledge to help organizations navigate complex business environments successfully.



CONCLUSION

Participating in the 44th International Conference on Organizational Science Development was an incredibly enriching experience, offering invaluable opportunities to exchange ideas, connect with peers, and expand our collective understanding of organizational science. We firmly believe that effective collaboration and knowledge sharing are crucial to navigating the complexities of integrating AI into organizations, ultimately driving sustainable growth and innovation.



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