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Optimod Brings Entrepreneurial Insights to the Slovenian Coast

Posted on March 6, 2023 by Sara Kremsar
1668 | 6 Mar 2023
Optimod Brings Entrepreneurial Insights to the Slovenian Coast

Optimod is proud to be an active participant at the 42nd International Conference on Organizational Science Development, taking place at the Congress Centre Portus in Portorož, Slovenia, from March 22nd to 24th, 2023

The conference, with the theme of "Interdisciplinarity Counts," will bring together academics, researchers, practitioners, and students from various fields to discuss innovative approaches to organizational science development.

We are excited to be part of this yearly event and look forward to sharing our knowledge and expertise with fellow attendees. By working together to explore new approaches to organizational science development, we can help entrepreneurs achieve their goals, drive economic growth and innovation around the world, and equip students with the knowledge and skills they need to become the next generation of successful entrepreneurs and innovators.


In recent years, changes in all environments have highlighted the importance of interconnectivity between knowledge and competencies from different scientific and applied fields. It has become increasingly important for individuals and organizations to recognize the value of a diversified spectrum of skills and competencies as a stepping stone to an interdisciplinary leap toward a better tomorrow. The conference aims to promote this idea and emphasize its importance.

By bringing together participants from both national and international backgrounds, the conference seeks to stimulate development trends that are perceived by organizations and society at large. The decision to generate synergies between innovation, different sciences, and applied approaches to promote changes in business models that will lead to a sustainable and socially responsible development environment, has never been more important than it is today.

The conference will also provide a platform for academic knowledge to be linked with expert solutions from business and non-economy, which can be a springboard for stimulating the mindset of all those working within organizations. The event aims to reconnect opinions, views, and scientific/professional debates that will stimulate future action for all of us, both within organizations and in society at large.


Entrepreneurship is a unique and dynamic environment that requires a combination of skills, knowledge, and experience. It offers benefits such as self-actualization, the ability to bring one's ideas to life, greater freedom, and the potential for higher financial earnings. However, it also requires hard work, perseverance, and a positive mindset.

The paper we have submitted is based on the results of the project "Improving Entrepreneurial Journey" executed by the Optimod team, which came in the form of a brochure. We have presented the challenges that entrepreneurs commonly face and offered strategies and roadmaps to overcome them.

Optimod started a research collaboration with the University of Maribor – Faculty of Organizational Sciences,
represented by associate professor Miha Marič to increase the impact among students.

The submitted paper is titled "Improving Entrepreneurial Journey Through Good Business Practices".


Sara Kremsar, founder of Optimod, and Miha Marič, a researcher and associate professor at the University of Maribor's Faculty of Organizational Sciences, have partnered up to create an article that promises to offer valuable insights to a wide range of readers. Not only will this article provide valuable guidance for students and young entrepreneurs, but it will also serve as a useful resource for experienced professionals looking to improve their business practices.

Sara and Miha share a deep passion for helping both businesses and individuals reach their full potential. Through their research, consulting and educational initiatives, they are dedicated to creating a world where everyone has the opportunity to thrive. Their dynamic collaboration has opened up exciting new opportunities for aspiring entrepreneurs to learn and grow, making the business world a more welcoming and supportive place.


Sara Kremsar is a business process expert with a Master's degree in Business Systems Engineering from the Faculty of Organizational Sciences. Since 2016, she has been helping companies optimize their processes and guiding them towards success in the field of organizational science. Sara is passionate about entrepreneurship and personal development. She aims to help individuals learn about the vast opportunities in the world of entrepreneurship and the importance of continuous learning and personal growth. In 2017, she began creating an ecosystem to support this goal, which has since evolved into the company known today as OPTIMOD. She is a dedicated and accomplished business professional committed to helping organizations and individuals achieve their full potential.


Miha Marič, Ph.D., is a researcher in the field of leadership, management and organizational sciences. He holds a Ph.D. from the Faculty of Economics, University of Ljubljana. He is currently employed as an associate professor at the University of Maribor's Faculty of Organizational Sciences. His research interests are power, leadership, organizational behavior, human resource management, organization and management. He is the author of numerous original scientific articles, professional articles, papers at scientific conferences, scientific monographs, and was an editor and reviewer. He also participates in research projects and consulting work.


In conclusion, improving the entrepreneurial journey through good business practices is a crucial element for the success of any business venture. This research collaboration between Optimod and the University of Maribor highlights the importance of collaboration between businesses and academic institutions, leading to innovative solutions and impactful outcomes. We are confident that this conference will create opportunities for constructive dialogue, foster new relationships, and ultimately make a positive impact on the future.

We warmly invite all interested parties to join us at this event and look forward to seeing you in Portorož!


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